The thread has always been people.
I'm Vidar Phoenix — full name Vidar Phoenix Leo Christiansen, often known simply as Vidar Christiansen. For nearly a decade I've built projects, products and communities around one question: why are so many people surrounded by technology but still missing real connection?
That question runs through everything I've worked on — UNICEF fundraising teams, the student magazine FOCUS, Build a School for Nepal, marketing leadership at CADA (Copenhagen Academy of Digital Arts), coaching and speaking, and now Social Vibes and IBDi.
What I'm building now
Social Vibes is a real-world engagement platform for events, education, hospitality and communities. It helps organizers turn passive audiences into active participants through maps, challenges, gamification and shared experiences. Live deployments include Gamebox Festival, Malmö Game Week, Roskilde Festival's Circular Lab, and KEA student engagement.
IBDi is a digital support tool for people living with Ulcerative Colitis — symptom tracking, remote monitoring, calprotectin testing, and personalized insights. The project is moving toward clinical studies. This work is also personal: I've lived with IBD for more than 20 years.
Background
Before Social Vibes I spent years coaching, facilitating workshops, building online courses, and speaking on leadership, motivation, community and digital isolation. I led marketing at CADA through a rebrand and acquisition, founded the student magazine FOCUS, ran fundraising teams at UNICEF Danmark, and helped raise the funds that built a school in Nepal.
I'm also known publicly from Løvens Hule, the Danish version of Shark Tank. The TV moment gave people one version of the story. The more important one is what came after: sharper focus, real-world pilots, and a clearer mission for Social Vibes.
Speaking & advisory
I speak and advise selectively on the human side of building — leadership, motivation, team culture, digital isolation, community, founder resilience, gamification, and what it takes to ship products people actually use.
Get in touch
The fastest way to reach me is LinkedIn, or via the contact form on the homepage.